Publisher: Penguin Viking
Author: Esha Chhabra
Historically, big businesses have sourced materials from remote corners of the globe and moved millions of people and tons of cargo around the clock-all in the name of profit. But many of today’s startups are rewriting the rules. Journalist Esha Chhabra draws on her decades of reporting to explore the nuanced realities and promise of regenerative business operations.
Working to Restore examines revolutionary approaches in nine areas: agriculture, waste, supply chain, inclusivity for the collective good, women in the workforce, travel, health, energy, and finance. The companies profiled are solving global issues: promoting responsible production and consumption, creating equitable opportunities for all, encouraging climate action, and more. Chhabra highlights how their work moves beyond the greenwashed idea of ‘sustainability’ into a new era of regeneration and restoration.
The book highlights innovative entrepreneurs who understand that we cannot expect to create radical change if we try to sustain a system that has long been broken. Instead, their efforts of restoration and regeneration should be used as a model for other forward-thinking enterprises.
Inspiring and engaging, this book shows it is possible for a business to thrive while living its mission and how the rules can be rewritten to put both the planet and its global citizens at the center.
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